Terms of Service

These Terms of Service govern your access to and use of the Impela platform and all related services (collectively, the “Service”), provided by BridgeValue Consulting LLC(“Company,” “we,” “us,” or “our”), a limited liability company organized under the laws of the State of Florida.

By creating an account, accessing, or using the Service in any way, you (“User,” “you,” or “your”) represent and warrant that you: (a) are at least 18 years of age; (b) have the legal capacity to enter into a binding agreement; and (c) agree to comply with and be bound by these Terms, our Privacy Policy, and our SMS Terms & Conditions, each of which is incorporated herein by reference.

Impela is an AI-powered personal coaching platform that uses artificial intelligence to provide guidance related to goal setting, behavioral pattern identification, commitment tracking, and personal development. The Service includes, but is not limited to: AI coaching conversations, intake assessments, personality and behavioral profiling, goal and commitment management, progress tracking, notification services, and AI-generated artifacts and frameworks.

You expressly acknowledge and agree that:

• Your use of the Service is entirely at your own risk. The Service is provided on an “as is” and “as available” basis.
• AI-generated coaching content may contain inaccuracies, errors, or suggestions that are not appropriate for your specific circumstances. You are solely responsible for evaluating and acting upon any information or guidance provided by the Service.
• The decisions you make and the actions you take based on your use of the Service are solely your own. The Company bears no responsibility for any outcomes, consequences, or results arising from your decisions or actions, whether or not they were influenced by the Service.
• Personal development and behavioral change involve inherent risks, including emotional discomfort, disruption of existing relationships, and unforeseen consequences. You voluntarily assume all such risks.
• The Service may discuss sensitive personal topics including but not limited to relationships, career challenges, health behaviors, financial habits, and emotional patterns. You voluntarily engage with these topics and assume all risk associated with doing so.

You agree to defend, indemnify, and hold harmless the Company Parties from and against any and all claims, damages, obligations, losses, liabilities, costs, or debt, and expenses (including but not limited to reasonable attorneys’ fees and legal costs) arising from or related to:

• Your use of and access to the Service;
• Your violation of any provision of these Terms;
• Your violation of any third-party right, including any intellectual property, privacy, or proprietary right;
• Any claim that your use of the Service caused damage to you or a third party;
• Any content or data you submit, post, or transmit through the Service;
• Any actions you take or decisions you make based on information or guidance provided by the Service.

This indemnification obligation will survive the termination of these Terms and your use of the Service.

8.1 Agreement to Arbitrate.You and the Company mutually agree that any dispute, claim, or controversy arising out of or relating to these Terms or the use of the Service (collectively, “Disputes”) shall be resolved exclusively through final and binding individual arbitration, rather than in court, except that either party may bring an individual action in small claims court if the claim qualifies. This agreement to arbitrate is intended to be broadly interpreted.

8.2 Arbitration Rules.Arbitration shall be administered by the American Arbitration Association (“AAA”) under its Consumer Arbitration Rules then in effect, which are available at www.adr.org. If the AAA is unavailable, the parties shall mutually agree on an alternative arbitration forum. The arbitration shall be conducted by a single neutral arbitrator.

8.3 Location. The arbitration shall take place in the State of Florida, or at another mutually agreed location, or may be conducted remotely by videoconference or telephone at the election of the party initiating the arbitration.

8.4 Governing Law. These Terms and any Disputes shall be governed by and construed in accordance with the laws of the State of Florida, without regard to its conflict of law provisions.

8.5 Costs.Payment of all filing, administration, and arbitrator fees will be governed by the AAA’s rules. If your claim is for less than $10,000, the Company will reimburse your filing fees and may pay the arbitrator’s fees unless the arbitrator determines the claim is frivolous.

8.6 Opt-Out. You may opt out of this arbitration agreement by sending written notice of your decision to opt out to legal@bridgevalueconsulting.com within thirty (30) days of first creating your account. Your notice must include your name, email address, and a clear statement that you wish to opt out of the arbitration provision.

You agree that you will:

• Provide accurate and truthful information when creating your account and using the Service;
• Maintain the security of your account credentials and not share your login information;
• Promptly notify us of any unauthorized use of your account;
• Use the Service only for its intended purpose of personal coaching and development;
• Comply with all applicable laws and regulations in your use of the Service.

You agree that you will not:

• Use the Service for any unlawful, harmful, or fraudulent purpose;
• Attempt to reverse-engineer, decompile, disassemble, or otherwise attempt to derive the source code of the Service;
• Use automated means (bots, scrapers, etc.) to access the Service without prior written consent;
• Interfere with, disrupt, or create an undue burden on the Service or its infrastructure;
• Impersonate any person or entity or misrepresent your affiliation with any person or entity;
• Use the Service to harm, threaten, or harass any individual;
• Share, resell, sublicense, or redistribute access to the Service without written authorization.

11.1 Company Ownership. The Service, including but not limited to its software, design, text, graphics, AI models, algorithms, coaching frameworks, and all other intellectual property, is and shall remain the exclusive property of BridgeValue Consulting LLC and its licensors. These Terms do not grant you any right, title, or interest in the Service except for the limited right to use the Service in accordance with these Terms.

11.2 Your Content. You retain ownership of the personal content and data you provide to the Service (your coaching conversations, goals, notes, uploaded documents). By using the Service, you grant the Company a limited, non-exclusive license to process, store, and display your content solely for the purpose of providing the Service to you. This license terminates when you delete your content or your account.

11.3 AI-Generated Content. Coaching responses, artifacts, frameworks, and other content generated by the AI are provided for your personal use within the Service. Such content may not be commercially redistributed, published, or sold without written permission.

12.1 Termination by You. You may terminate your account at any time by deleting your account through the Settings page. Upon termination, all your data will be permanently deleted in accordance with our Privacy Policy.

12.2 Termination by Us. We reserve the right to suspend or terminate your account and access to the Service at any time, with or without cause and with or without notice, including but not limited to if we reasonably believe you have violated these Terms.

12.3 Survival. The following sections shall survive any termination of these Terms: Disclaimer of Warranties (Section 5), Limitation of Liability (Section 6), Indemnification (Section 7), Dispute Resolution and Binding Arbitration (Section 8), Class Action Waiver (Section 9), and Intellectual Property (Section 11).

We reserve the right to modify these Terms at any time. If we make material changes, we will provide notice through the Service or by email at least thirty (30) days before the changes take effect. Your continued use of the Service after the effective date of any changes constitutes your acceptance of the modified Terms. If you do not agree to the modified Terms, you must stop using the Service and delete your account.

14.1 Entire Agreement.These Terms, together with the Privacy Policy and SMS Terms & Conditions, constitute the entire agreement between you and the Company regarding the Service and supersede all prior agreements, understandings, and communications, whether written or oral.

14.2 Severability. If any provision of these Terms is found to be unenforceable or invalid by a court of competent jurisdiction, that provision shall be enforced to the maximum extent permissible and the remaining provisions shall remain in full force and effect.

14.3 Waiver. The failure of the Company to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision. Any waiver of any provision of these Terms will be effective only if in writing and signed by the Company.

14.4 Assignment. You may not assign or transfer these Terms or your rights under these Terms without the prior written consent of the Company. The Company may assign these Terms without restriction.

14.5 Force Majeure. The Company shall not be liable for any failure or delay in performing its obligations under these Terms due to circumstances beyond its reasonable control, including but not limited to acts of God, natural disasters, pandemic, war, terrorism, riots, government actions, internet or telecommunications failures, or power outages.

14.6 No Third-Party Beneficiaries. These Terms do not create any third-party beneficiary rights in any individual or entity that is not a party to these Terms.

If you have any questions about these Terms of Service, please contact us at:

BridgeValue Consulting LLC
Email: legal@bridgevalueconsulting.com